Reef flip-flops and accessories has enjoyed over twenty-five years of success - and it all started with an active lifestyle sandal. Their desire to create a high-quality, comfortable active footwear led to the founding of the brand in the early 80s, which quickly became the bestselling sandal brand. Today, the brand is known for its footwear innovation, eco-conscious and surf-loving spirit and the high quality,  products that look as good on the streets as they do on the beach.